K-Beauty Culture & Trends

Kbeauty & Slow Beauty: towards more conscious a...

In a world where productivity often trumps quality, Korean beauty—or kbeauty —stands out as a gentle and thoughtful response. This approach to skincare goes far beyond a simple cosmetic routine....

Kbeauty & Slow Beauty: towards more conscious a...

In a world where productivity often trumps quality, Korean beauty—or kbeauty —stands out as a gentle and thoughtful response. This approach to skincare goes far beyond a simple cosmetic routine....

Kbeauty vs. Western Skincare: What are the real...

K-beauty , or Korean skincare, is increasingly attracting beauty enthusiasts around the world. With innovative products, multi-step routines, and lightweight textures, it seems to embody the ideal of healthy, glowing...

Kbeauty vs. Western Skincare: What are the real...

K-beauty , or Korean skincare, is increasingly attracting beauty enthusiasts around the world. With innovative products, multi-step routines, and lightweight textures, it seems to embody the ideal of healthy, glowing...

SPF coréen : pourquoi les solaires coréens font l’unanimité ? - Beautylau

Korean SPF: Why are Korean sunscreens so popular?

In the world of Korean skincare , one product has particularly stood out in recent years: sunscreen . Far from the thick, whitening textures sometimes found in Western skincare, Korean...

Korean SPF: Why are Korean sunscreens so popular?

In the world of Korean skincare , one product has particularly stood out in recent years: sunscreen . Far from the thick, whitening textures sometimes found in Western skincare, Korean...

Skinimalism: When Kbeauty Gets Back to Basics

Long perceived as a sophisticated, multi-step routine, kbeauty – a contraction of Korean Beauty – has recently undergone a major shift. The new Korean generation is rethinking its approach to...

Skinimalism: When Kbeauty Gets Back to Basics

Long perceived as a sophisticated, multi-step routine, kbeauty – a contraction of Korean Beauty – has recently undergone a major shift. The new Korean generation is rethinking its approach to...